Tatweer Academy Announced As Linguaphone Group Direct English Master Franchisee For Iraq

Linguaphone Group today announced that Tatweer Academy has secured the exclusive Master Franchise rights to the popular English language program for adults, Direct English, across the Republic of Iraq

by Sarah McAllister | Tuesday 26 September 2017

Tatweer Academy is an Iraq-based training and education company, with over twelve years’ experience in the market, and offices in Basra, Baghdad and Erbil. They already deliver training programs in IT, administration and engineering, mainly to the oil and gas sector.

Tatweer are now looking to capitalise on the growing demand for a quality English language training program across Iraq by providing Direct English to the market. With a population of over 37 million, and with the fifth largest economy in the Middle East, the country clearly offers great potential for the right company or investor wishing to capitalise in the English language training (ELT) market.

Tatweer Academy will offer Direct English’s eight-level English language program for adults to the corporate sector from early next year through a network of branded Direct English training centers. They will also offer in-company training and have plans to expand the program into the retail market too.

Direct English focuses on developing confidence and proficiency in the English language, and designed for beginners through to experienced learners. Direct English is a market-leader in English language training in the Middle East where thousands of students have already achieved success with Direct English.

Delivered through the Linguaphone Group’s network of Master Franchisees, Direct English already provides quality English language training in Bahrain, Kuwait, UAE, the Kingdom of Saudi Arabia, Oman, Qatar, Egypt and Lebanon. Direct English also has a growing presence across Asia and Europe too.

For more information please visit http://www.directenglish.com or contact opportunities@direct english.com. For all queries about Direct English Iraq please email info@tatweeracademy.com


Sarah McAllister
Linguaphone Group Ltd
+44 20 8687 6000

Tuesday 26 September 2017 / file under Education