Building Business Across The Atlantic

... and continues to be the UK’s largest export destination, with one in every six £stg of UK exports earned from our trade relations with the nation.

With over 300 million consumers and business opportunities in an array of key sectors, the market is attractive to both newcomers and experienced exporters alike. However, despite the common language and our familiarity with the USA, the sheer size of the country and understanding the cultural concepts can prove challenging.

If you’re looking to grow your business stateside, this event will help you to understand how best to approach and succeed in this highly competitive market.

The evening will bring together a selection of specialists, including Allyson Stewart-Allen, an internationally-renowned business guru and media personality whose expertise lies in the fields of international marketing, US business and inter-cultural working. Highlights will include:

• An overview of what’s happening in the market and the business opportunities that exist from Andrew Lewis, Consul and Head of Trade & Investment at the British Consulate-General in Los Angeles

• Expert advice on gaining market entry and developing your US marketing strategy

• Practical tips from a panel of local companies with first hand experience of doing business there, including Horncastle based Shelton Sportsturf Drainage Solutions LLP

• Plenty of opportunity to network and share ideas with fellow exporters

• A chance to discuss issues with our specialists on a one to one basis prior to the seminar

Where and When?
Wednesday 17 October 2012 : The Best Western Bentley Hotel, South Hykeham, Lincoln

The event will commence with registration and light refreshments from 5.00 pm, with the presentations beginning at 5.30 pm. The evening will draw to a close at 7.30 pm followed by a networking buffet supper.

Don’t miss the opportunity to explore the prospects for your business in the world’s number one economy and book your free place today as part of your emita membership.